Appco's Christmas Convention

Appco Group Nederland organised a Christmas Convention for the Dutch Owners and Independent Contractors (ICs) to celebrate a year of success. Over 100 ICs came together on Saturday 18th December in the Regardz, Amsterdam, to be part of the final big event of 2010.

The day started with inspiring speeches of Dutch high rolling Assistant Owners and Owners. After the speeches, the newest Crew Leaders were promoted.
After the promotions, every attendee was looking forward to the biggest prize ever given away by Appco Group Nederland and the Marketing Companies; a Fiat 500! Everyone wondered; who is driving home in a new car? Over the last six months ICs could earn entries to go into the draw to win the car, entries were earned based on sales, quality, success of your team and many other factors. The better you were, the more entries you received.

Joni Dorssers of New Legends Marketing was the lucky IC who drove off in a brand new car. Joni couldn’t believe it when she heard her name. “I still couldn’t believe it when they repeated my name, it finally became real after I got in the car. I feel great, that’s all I can say. The funny thing is; my father took a picture of me and the car at the Dutch Rally 2010. The car was there on stage and I was hoping but didn’t think I would win it. But now I’m going to enlarge the picture,” Joni smiled.

However, the focus of the day was what everyone could do and learn to make 2011 an absolute success. After the speeches of the Dutch Owners, it was time to hear the guest speaker’s speech. Claire Ferriter, an Irish high roller and Owner of Clearwater Advertising, talked about ‘running a great sector and being part of a great sector’. “It’s important to set standards and make them clear to your team. Everyone should know that they have to earn their place and meet your expectation,” Claire explained.

The Dutch Christmas Convention was to celebrate 2010, to reward great achievements and to make sure everyone understood what was expected of them for2011. Appco Group Nederland and the Dutch MCs got the chance to share their goals for next year. It was an inspiring day and the perfect way to close 2010.