Wednesday, May 12, 2010

Infinity Marketing: Chasing dreams...

Infinity Marketing, which is making things different for the direct marketing sector in The Netherlands, in in fact chasing dreams and building up on those, in a brilliant manner. Dennis de Graaf, the Managing Director of the company, waxes eloquent on this aspect whenever he gets the chance, “Some people say 'Stop dreaming'. Some people dream but never chase their dreams. Some people want to win the lottery but they never by a ticket. This doesn’t go for me, in my eyes you can get everything if you want to give yourself for 100 percent.” The guy breathes energy and simply bowls you over with his words, “What you put in you get back. My motto of life is hard work never killed someone. Never regret what you have done but what you hadn't done.”

Infinity Marketing and Dennis de Graaf now stand for success of the highest order. In a very short span of time, the company has touched heights and is on to new things. Ask Dennis de Graaf as to what the secret of this success is and pat comes the reply, “Success for any company is made not by you alone, but most by having great people with you. So keep investing in your people.” About his vision, Dennis de Graaf says, “ My vision is rather different. See, you can give a man a fish and feed him for a day or teach a man how to fish and feed him for life. I prefer doing the second thing”. He is a man with a definite aim, a clear focus. Says he, “To have a focus is the most important important thing. You have to have your goals always in sight and promote these, you got to have a direction. Without direction there is no focus.”

It's this kind of an approach, by the dynamic man at the helm of affairs, that has proved instrumental in taking Infinity Marketing to great heights.

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